There is plenty you can to that will help ensure you have a long and successful career in communication management.
One of the first steps is to pursue an education, such as the online master of communication management degree available through the University of Southern California. The online MCM degree will arm you with all the knowledge you need to go out into the world and succeed in various positions, but what about additional skills?
Within the role of a communication manager, communication skills are a must. If you find that your public speaking skills aren’t quite up to par, now is the time to improve them, and here’s how you can go about it.
Prepare Yourself Well
For many people, there is a fear of public speaking, and much of that fear is rooted in the belief that they will say something silly or look uninformed. The best way to deal with this issue is to make sure you take the time to prepare.
Giving yourself adequate time to do all the research you need, make notes, create a presentation, and cover all the bases will give you confidence when it’s time to speak to clients or an audience.
Allow Others to Speak
Rather than planning out a whole big long monologue, make sure that you give others a chance to speak. In most cases, it’s better to approach a presentation or sales pitch more as a two-way conversation. This takes a lot of pressure off of you and allows the other parties to get involved. Chances are you will feel much more relaxed in this kind of situation.
Find a Practice Audience
It’s pretty hard to improve your skills if you don’t have a chance to practice them. Find a friend or co-worker that you can practice a marketing pitch or presentation on. Make sure you encourage them to give you feedback. Feedback can help you identify the areas you still need to improve upon.
Understand Who Your Audience Is
It’s a popular phrase you’ve probably heard before, but it’s incredibly important that is “know your audience“. To be successful in any discussion or presentation, even if it’s just a one-on-one conversation, you have to be aware of who your audience is. Understanding who your audience is will make it clear what they are interested in hearing. You can then structure your notes in a way that appeals to that particular audience. When you are giving information that they find interesting, they will be a receptive audience, which will then boost your confidence.
A Conscious and On-Going Effort
Improving your public speaking skills and even your one-on-one conversational skills in the workplace is something that takes a conscious and on-going effort. Most people have to work at it and really hone in on what works for them. Remember, practice makes perfect, so try not to be so hard on yourself as you work on improving your skills.